Monday, November 19, 2007


Coro was founded in 1901/02, and was at one time the leading and largest manufacturer of costume jewellery in the world, with sales of $33 million a year at their peak. They had factories or plants in Chicago, Los Angeles, San Francisco, Miami, Toronto, England and Mexico.

I particularly like their pins.

The Coro name is made up of the first 2 letters of the last names of the founders, Emanuel Cohn and Carl Rosenberger. Corporate name was registered in 1943.

Couture designers played the major role in establishing costume jewellery as an acceptable fashion item and costume jewelry companies like Coro were responsible for making it readily affordable to the mass market.

Charming Coro baubles, including the much sought-after clips, could be picked up at the local five and dime. Their upscale line, CoroCraft, offered high-end sterling silver pieces. Other branches of the Coro family include Vendome (60s), CoroCraft, and Francois, a short lived but beautiful line.

Through much of Coro's long history, Adolph Katz was responsible for the designers and marketing choices. He did not design jewelry. He selected the designs. According to Brunialti’s book Coro’s designers were:
Gene Verrecchio [Verri]--1938 to the end of the 1940
Charles E. Pauzat--1939-1940
Oscar Placco--1938-1945?
Robert Geissman--1938
Sidney Pearl--1941
Carol McDonald--1940
Lester Gaba--1941
Marion Weeber --1940-1941
Victor di Mezza--1950

William Spratling, Hector Aguilar and other silversmiths of Taxco, Mexico, made many piece for Coro's line of Mexican silver (and gold-plated silver) in the 1940's.

Many Coro, piece’s are highly collectible, such as their duettes, enamel florals, figurals and sterling pieces.

The old Coro enterprises ceased their operations in the 1970's.

I have many of Coro Patents available. #101117 to #152102
, #152103 to #177241

Coro Pieces for Sale

Coro Flickr Album

Coro Birds Flickr Album

Coro Figurals Flickr Album

Coro Flowers Flickr Album

Find this designer at Designer of the Week & FauxJewels

Friday, October 05, 2007


Sherman Rigid Cuff Aurora Borealis Bracelet
Big, bold and beautifull ... the fabuous 50's reigned supreme!!

Glitz Pieces for Sale

Glitz Flickr Album

Wednesday, October 03, 2007


Marvella Atomic Set
Marvella Inc.
1950 – present
Makers of simulated pearls jewelry, purchased in 1965 and is a division of Hallmark Cards.

Marvella Pieces for Sale

Marvella Flickr Album

Visit FauxJewels on RubyLane for more info on this piece and more vintage costume jewellery.

Find this designer at Designer of the Week & FauxJewels


Deco Belt Buckle Parure
The Kreisler company was founded in 1913 in North Bergen New Jersey. At first they manufactured only precious jewelry findings. Now they make karat gold and gold-filled watchbands etc. In 1967 Toby Stern took control of the company and the company moved to St. Petersburg, FL in 1977.

Kreisler was a noted watch band maker for higher end watches. He incorporated his band designs into magnificent pieces of costume jewelry.

Kreisler Pieces for Sale

Kreisler Patents Album

Kreisler Ad Flickr Album

Find this designer at Designer of the Week & FauxJewels

Thursday, May 10, 2007


Art Noveau Style Pin
Art Nouveau Period... 1895 until World War I characterized by curves and naturalistic designs, especially depicting longhaired, sensual women. Louis Comfort Tiffany made archetypal Art Nouveau pieces.

Art Nouveau Pieces for Sale

Art Nouveau Flickr Album

Find this designer at Designer of the Week & FauxJewels